Blog

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Aug29
Written by: Adam Ostopowich

The principles of digital marketing laid down a decade ago are no longer effective in running your marketing strategy. There are more websites and marketing methods than a decade ago. The marketing methods available today are more complex and focused towards humanism than before. It makes no sense to increase your traffic if you are not generating targeted traffic. The key to success in online marketing today is to a...

August 29 , 2015

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Aug19
Written by: Azhar Siddiqui

Over 90% of online marketers think that social media is a crucial part of their marketing strategy. But not many are able to create a sound strategy to reach their targeted audience using social networks. It is easy to see that many people out there realize the importance of social media marketing but most find it difficult to implement the best strategies. Here are 5 strategies to help you get the most out of your s...

August 19 , 2015

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Aug14
Written by: Adam Ostopowich

Does Google take ‘brand’ as a ranking factor? The answer to this question is a little complex. Google does take into account several aspects of ‘brand’ but it doesn’t take brand itself as a ranking factor. So how does brand actually fall into its right place in terms of ranking signal? The answer to this question will help you focus on the right places in branding with regard to SEO. What is Brand?...

August 14 , 2015

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Aug03
Written by: Azhar Siddiqui

Social media is touching new peaks with every passing second of the day. The moment you think “A” social network is at the top and there is room for no other, “B” social network takes the centre stage. There are major giants in the market who have to give way to new players. Facebook, Twitter, Instagram, Tumblr, LinkedIn and so on are among the hundreds of social media sites that are fetching a large volume o...

August 03 , 2015

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Jul27
Written by: Adam Ostopowich

A few years back people used to speculate that mobile will soon take over and those speculations and assumptions have come true and mobile has really taken over. Mobile has become a foundation of numerous businesses. A number of studies have recently shown, that the businesses which use mobile as a part of their marketing and branding strategy are successful and are excelling. The key to success is using mobile as a ...

July 27 , 2015

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Jul11
Written by: Azhar Siddiqui

It is a well-known fact that search engine optimization is a powerful tool and it plays a critical role in writing a business’s success story. Developing a sound and effective SEO strategy is a time consuming task and has little scope for making errors. Here are five simple steps with which you can give your business the SEO punch. Know you audience and their behavior The obvious purpose of S...

July 11 , 2015

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Jul06
Written by: Adam Ostopowich

There is a new app for AdWords advertisers for managing their ad campaigns from within their Android devices. The new app is already available in its Play Store. It can be used for viewing and managing the performance of your ad campaigns. There is no longer any need to get to a PC to be able to adjust your campaigns. The AdWords program is the largest of its kind, but it is quite surprising that this is the first...

July 06 , 2015

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Jun22
Written by: Azhar Siddiqui

Google plans to give 30,000 cities their own custom website so that local businesses in these cities can see how their business appears in Google search results and Google Maps. There are millions of small businesses around the world that don’t have any web presence. The new initiative by the search giant will provide these businesses a way to put their company online through Google My Business. They will also rece...

June 22 , 2015

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Jun15
Written by: Adam Ostopowich

There have been rumours for long that Google was using mobile-friendliness as a ranking factor. But the search engine itself never confirmed to it. Many website designers have had already been encouraged to building mobile-friendly sites to ensure that they didn’t lag behind in SEO. But Google has now made it official that it will be making it a factor in search engine rankings. It will also be making indexed apps ...

June 15 , 2015

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Jun09
Written by: Azhar Siddiqui

Joomla and Magento are among the most widely used open source platforms for developing ecommerce sites. Most people however don’t know about the major differences of these two platforms. This leaves them in a precarious situation when it comes to choosing the right system for hosting their online business. In this guide you will learn about the major differences between Joomla and Magento Main Purposes...

June 09 , 2015

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