Written by: Azhar Siddiqui

As more and more people began to browse the web on their mobile devices, the need for mobile-ready websites became important a few years ago. This led to the development of mobile websites and responsive websites, both apparently driven by the goal to deliver similar results. Despite sharing the same objectives, both these web design approaches have many differences.Responsive Web Design A mobile website ...

February 24 , 2017

Written by: Azhar Siddiqui

Every time Google releases a new algorithm update it is seen as the next big challenge to overcome in the world of SEO. However, such updates are positive developments and can be helpful for everyone including SEO professionals. An algorithm update is both a learning experience for SEO specialists and an opportunity to improve the rankings of their clients to help drive more targeted traffic.Learning Experienc...

February 08 , 2017

Written by: Azhar Siddiqui

When it comes to promoting your business online, you will have to create and promote content. It has to be high quality content that is relevant to your niche and useful for your target audience. If you want to drive more traffic, you have to be careful about how you create your content. So what should you do to create great content for generating more targeted traffic that has high chance of converting?1. De...

February 01 , 2017

Written by: Azhar Siddiqui

When it comes to social media marketing, Facebook and Twitter are on the top of everyone’s mind. Most people don’t know that Instagram offers one of the highest levels of brand interaction among all major social media sites. The difference is almost 10 times the level of engagement as in other social networks. This is where you should focus more of your social media marketing efforts to generate leads. Follow th...

January 25 , 2017

Written by: Azhar Siddiqui

Whenever someone clicks on your PPC ads, they must be directed to a landing page that is relevant to that ad. The goal of any landing page is to encourage your visitors to take the desired action. The action can be anything ranging from signing up a subscription list to filling up a form to buying a product or service. While your PPC campaign does its job well, it is important that your landing page does it’s too. ...

January 13 , 2017

Written by: Azhar Siddiqui

The performance of JavaScript directly affects the performance of your app. It influences how responsive and fluid your app feels. JavaScript profiles will both measure the execution time of the JavaScript and how much time is spent on the DOM operations. When developing your app using jQuery, it is important to understand that the DOM operations significantly affect your app’s performance.The most successful a...

December 16 , 2016

Written by: Azhar Siddiqui

Penguin was first launched in 2012 to catch files that produce spam results. It was used to shut down inorganic links used solely for the purpose of improving search rankings. Before penguin came into place, bad links were devalued and to recover search rankings; they needed to be replaced. After penguin had come into place, bad links needed to be audited and removed and a Penguin refresh was required before any sign...

October 28 , 2016

Written by: Azhar Siddiqui

There's no doubt left –– digital media is the new scion of the marketing world and it's here to stay for the long haul. Failure to hop on the digital media train will result in small businesses being left behind, while enthusiastic adopters bulldoze ahead. But when you run a small business, you probably don't understand the complexities involved with digital media. Sure, you know the ins and outs of Facebook and ...

October 03 , 2016

Written by: Azhar Siddiqui

Today social media has become a treasure trove of opportunities for generating sales leads and creating loyal customers. And Facebook with its globally wide reach is the most popular choice of marketers and businessmen worldwide. It has been aptly nicknamed as the “King” of all social networks. Placing advertisements is one way of capitalising on the power of Facebook and utilising it to increase your business p...

September 23 , 2016

Written by: Azhar Siddiqui

LinkedIn has become a major site for socio-business networking today with more than 360 million members globally.  In fact it is the networking site where increasing the sales funnel of your business is concerned. Initially pigeon-holed as a site extensively used by consultants and job-seekers for recruitments and getting lucrative jobs, now it is also being used to develop sales channels and boost sales.Today p...

September 13 , 2016

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