Blog

Jul06
Written by: Azhar Siddiqui

Cloud storage refers to the storage, maintenance, management and backup of data at a remotely maintained server, accessible from all parts of the globe through the internet. Statistics prove that companies which store their data on the cloud have a greater competitive advantage than those who store data offline onto physical storage devices like the hard disk, DVDs etc. This is because there are certain distinctive a...

July 06 , 2017

Jun30
Written by: Azhar Siddiqui

Designed and manufactured with the sole intent of creating an omnipresent computer, it is not an application but an optical display. This gadget, which is shaped like a pair of regular eyeglasses and also has a camera attachment, is used to display information much like a hands free Smartphone format. Communication with the internet is through voice commands said either in English or in a language native to the user....

June 30 , 2017

Jun22
Written by: Azhar Siddiqui

There is a definite shift from the analogue to the digital today. People across the world are aggressively taking to digital content on their Smartphones, laptops, tablets etc. The dynamicity of digital content forms the basic core of digital marketing. There is also no denying the fact that there is a rapid transition going on whereby people have collectively started to acknowledge digital marketing as the future of...

June 22 , 2017

Jun16
Written by: Azhar Siddiqui

Whether you are promoting your brand directly on social networks or running an SEO campaign, you cannot ignore the importance of social media to different types of online marketing strategies. Social signals are more important than ever. So how can you be more productive with your social media campaigns? Here are 5 tips to help you in this regard. 1. Seek Out High-ROI Social Platforms While it is good...

June 16 , 2017

Jun01
Written by: Azhar Siddiqui

With mobile search growing larger than desktop search, mobile SEO has become a must-have for businesses of all sizes and types. Even though it has crossed 50% share in online search some time ago, the sheer size of mobile search is poised to reach behemoth levels in the future. In other words, this is just the beginning. Here are some important tips and tools that you should be using to launch your mobile SEO campaig...

June 01 , 2017

May18
Written by: Azhar Siddiqui

The types of devices people use to browse the web have seen a massive change in the past few years. Because people can visit a website from so many devices, the dynamics of web designing have changed dramatically. Adobe Illustrator CC offers lots of features that make it the perfect tool for web designing. Here are 6 reasons why it is really great for designing websites. 1. It is Resolution Independent...

May 18 , 2017

Apr27
Written by: Azhar Siddiqui

Facebook, almost on the verge of having 2 billion monthly users, is an advertising platform that cannot be ignored at any cost. Given the accuracy of insights it offers, it is more effective to run Facebook paid campaigns and generate more ROI. If you want to make the most of this platform, it is recommended to follow these 5 tips. These tips will help you in running successful Facebook paid campaigns. 1. Start...

April 27 , 2017

Apr13
Written by: Azhar Siddiqui

Ad extensions are powerful handles which typically help to increase the click-through rate of an advertisement. It provides additional information about the contents of the ad thereby retaining people’s attention for a longer duration and mostly getting them hooked onto the product. Some typical ad extension buttons which are commonly seen are the like call button, additional links and texts, location information e...

April 13 , 2017

Mar24
Written by: Azhar Siddiqui

Today’s fast paced world wants everything to be quickly conveyed. Hence conversation has become limited, chats lack vowels to make them short and emojis are being constantly used in place of sentences to frame replies. It was thus indeed a surprise when in the year 2015, Google decided to do away with emojis especially when it came to search engine results. It is said that the human brain processes visual image...

March 24 , 2017

Mar10
Written by: Azhar Siddiqui

Many people use the terms log and branding interchangeably without knowing that the two are widely different things. A logo is strictly restricted to the logo design, but branding goes beyond and covers much more – including the logo design itself. What is Branding? Branding is the process of letting your target audience know about your company name, its values, benefits, products/services, and princip...

March 10 , 2017

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